CARIBBEAN NEWS NOW – The board of directors of the Caribbean Hotel and Tourism Association (CHTA) officially ratified Karolin Troubetzkoy to take office immediately as president of the association in advance of her term, which would have begun in June 2016. She will serve as CHTA president through June 2018.
Troubetzkoy was previously voted president-elect in June 2015 but assumed the role of acting CHTA president in November 2015 when Emil Lee, immediate past president of CHTA, stepped down to accept the position of minister of labour, health and social affairs for St Maarten. Past president Richard Doumeng, the current chairman of CHTA, will continue in this position through June 2016.
“In my role as president, I look forward to further expanding on our marketing, advocacy, sustainability, educational and culinary efforts. Going forward, we will seek even closer collaboration with public sector stakeholders. Our mutual aim must be to further elevate the quality and appeal of the Caribbean as the world’s most desired tourism destination. There is much to be done and I am thankful to have the support of past presidents, national hotel and tourism association executives, dedicated members and partners and, especially, the CHTA team under the stellar leadership of CEO Frank Comito,” Troubetzkoy said.
Troubetzkoy has served as president of the Saint Lucia Hotel and Tourism Association (SLHTA) since 2010 where she has been instrumental in the successful implementation of a hotel booking engine for the association as well as the launch of a Saint Lucia Tourism Enhancement Fund. She oversaw the development of a broad social media platform for the SLHTA as well as the launch of several websites.
She has served as a director of the Saint Lucia Tourist Board for several years and has been an active member of the Destination Marketing Committee for the past 20 years.
Troubetzkoy is the chairperson of CHTA’s Caribbean Alliance for Sustainable Tourism (CAST) and previously served as chairperson of the CHTA Advocacy Committee from 2012-14. She is also a board member of the Caribbean Tourism Development Company (CTDC).
Troubetzkoy has successfully spearheaded the marketing and day-to-day operations of the award-winning Anse Chastanet and Jade Mountain resorts for more than 30 years.
Troubetzkoy is a past recipient of CHTA’s Caribbean Hotelier of the Year Award (2012), Saint Lucia Hotelier of the Year Award (2006) and Crystal Award for services to the hotel industry from the Saint Lucia Hotel and Tourism Association.
She holds a degree in business administration with majors in both tourism marketing and hotel and restaurant management from the University of Applied Sciences in Munich, Germany.