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Toronto station organises radiothon to aid St. Lucia, other countries in disaster relief

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Flooding in Bexon caused by trough system.

St. Lucia stands to benefit along with Dominica and St. Vincent from funds to be raised from a radiothon for the countries’ ongoing Christmas trough recovery.

The May 4 radiothon themed “Rebuilding Lives,” will be hosted by Toronto’s most popular urban radio station, G987 “The Way we Groove.”

The radiothon will take place from 6 a.m. to 10 a.m. during the Gospel Show; 10 a.m. to 12 p.m. during the Soul Jazz Show; 5 p.m. to 8 p.m. during Soca Grove and 8 p.m. to 11 p.m. during the Riddim Track Show.

According to a press release, the station’s manager, Jamaican Fitzroy Gordon, as well as the Consul General of St. Vincent and the Grenadines Fitzgerald Huggins, Consul General of St. Lucia Michael Willius and Frances DelSol, Dominica’s trade and investment commissioner, will coordinate the event.

“This ‘Rebuilding Lives’ fundraiser is a call to action so that our Caribbean businesses, community groups and citizens can show that we are our brother’s keeper … G98.7 has responded tremendously and offered the opportunity for all of us to make a contribution towards rebuilding lives of persons who suffered,” Consul General Huggins noted.

The commercial radio station is known for its “black music format,” which includes R&B, soul, reggae, soca, hip hop, gospel, African and smooth jazz. Its interactive talk programming is a reflection of the diversity of its audience. The station offers opportunities for black and Caribbean communities to address issues of direct concern to members of their communities, who have been missing a voice on mainstream radio station, a press release stated.

“I have no hesitation to get involved and to make the radio station, G98.7FM, available to help our brothers and sisters in their fight to overcome their tragic circumstances,” Gordon said.

Contributors to the fundraiser will be eligible for tax receipts for contributions made to SVG Relief Education Medical Association (REMA). Contributors will be asked to make their pledges to SVG REMA Account 108025212908 and its PayPal account.

Cheques can also be delivered to the Consulate of St. Vincent and the Grenadines, Consulate of St. Lucia, Dominica’s Trade and Investment Commission or to G98.7 on the day of the radiothon.

The press release indicated that the donations will be distributed to the three affected countries.

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