Oktoberfest En Kweyol 2014 launched

Oktoberfest En Kweyol 2014 launched

The highly-anticipated Oktoberfest En Kweyol, staged by St. Lucia-based Windward and Leeward Brewery Limited (WLBL), had it media launch on Wednesday night at Bay Gardens Resort.

WLBL National Sales Manager Lanfraze Cherubin provided an overview of the event and said the first festival started as a wedding celebration in Europe around the 1800’s.

Cherubin said since the introduction of this event locally, it continues to grow from strength to strength.

“It really is a festival that has grown over the years and is now celebrated in countries across the world including Germany, Canada and now Saint Lucia,” Cherubin said.

Marketing Manager Thomas Leonce revealed the six international brewskie to be featured this year: the Paulaner special edition Oktoberfest beer, Parbo bier, Jillz Cider, Affligem Blonde and Brand Zwaar Blonde. He encouraged everyone to ensure they taste each of the featured beers.

Communications Manager of the St. Lucia Tourist Board John Emmanuel, in his remarks, lauded the WLBL for the annual initiative, which has become a major calendar event, especially to coincide with Creole Heritage Month. He praised the company for its high standards and encouraged them to continue.

The entertainment for Oktoberfest en Kweyol will headline, Cleus “Halybut” Abraham of Belles Combo, DYP and Avot Sevis. Oktoberfest en Kweyol this year will be held on Sunday, October 5 starting at 2 p.m. at Samaans Park. Admission is $30.

It features local creole cuisine, a variety of world class beers and entertainment. It is endorsed by the Folk Research Centre and the Saint Lucia Tourist Board.


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