PRESS RELEASE – Despite the recession it has been raining cash all over the island, since the launch of Heineken’s latest “Under the Crown” promotion.
The new promotion dubbed “Open your city-open your world,” was launched on September 17 and affords consumers chances at winning cash and great prizes. And so far, they have been doing just that.
This week alone several lucky Heineken customers walked away with prizes of free Heineken, 20 USD, 20 EUR and £20 just by checking under their Heineken crowns.
During the “Under the Crown” promotion, lucky crowns with the names of various cities will represent different winning prizes.
The city of Amsterdam- one free Heineken, the city of Berlin- 20 EURO, the city of Rio, USD $20, the city of Shanghai-a Technology Pack including tablet and smart phone and the city of London, £20.
For the grand prize which is a VIP all expense paid trip to New York, consumers should collect six of the “New York” crowns and write their name and telephone number on the entry form provided.
This promotion end on October 31, 2014 and the grand prize draw takes place November 5, 2014.