PRESS RELEASE – A top official of the search engine giant, Google, has been confirmed as a speaker for the region’s premier tourism development and networking event, the Caribbean Tourism Organization (CTO)’s State of the Industry Conference (SOTIC), which takes place in St. Thomas, United States Virgin Islands (USVI) from 17-19 September.
Senior economist at the multi-billion dollar company, Dr. Qing Wu, will be part of a panel discussing how to use data and technology to grow our tourism business. He will help delegates uncover tourism insights using Google search trends.
“Google search trends can be used as a real-time and global-scale source of consumer insights. This presentation will use search trends to showcase how economy, weather, accident and other events impact vacation planning in key markets,” Dr Wu said of his anticipated presentation.
Dr. Wu has been with Google for eight years and has worked on a wide range of analytic projects that include forecasting, the impact of macro-economics, auction and bidding, and user and advertiser behaviors.