Export marketing workshop in support of EPA implementation held in Saint Lucia

Export marketing workshop in support of EPA implementation held in Saint Lucia
Participants at the workshop.
Participants at the workshop.

09 October 2012 – As part of the commitment towards developing an individual export plan, the Ministry of Commerce, Business Development, Investment and Consumer Affairs facilitated a training workshop on “Capacity Building to support EPA Implementation in the Caribbean,” Monday, October 8.

The workshop placed focus on providing small and medium-sized enterprises (SMEs) with the opportunity to acquire technical knowledge, skills, and tools to be competitive and take advantage of international market access opportunities.

Competitiveness and Innovation Advisor of Caribbean Export Development Agency, Damien Sorhaindo, highlighted the level of commitment to working with private sector entities and business support organizations in supporting and developing the business community.

“As we go forward with the implementation of our regional private sector development program under the tenth EDF in collaboration with our partners; our agency intends to take our work to a higher level. Much of our work will be focused on the development of a more competitive, innovative productive private sector in the region where SMEs have the opportunity to grow and become world-class enterprises. We are enthusiastic about this program and we hope that our work together will result in building an empowered business community that will be a large contributor towards the country economic goals,” Sorhaindo said.

Saint Lucia’s Business Development Officer of the Ministry of Commerce, Junia Emmanuel-Belizaire, highlighted the importance of participants utilizing the tools presented, in order to move forward as they export products, both regionally and internationally.

“I am hoping that after this five-day, we will be strengthened and enthused to go out there and seek markets that we have not already sort and for those of us, who are already out there, to strengthen and enhance the information and our capacity to reach our new markets and expanding markets,” she said.

The five-day workshop being held at the Bay Gardens Resort is expected to address the pre-conditions for international export and trade and introduce the most important regulatory issues for exporters in the context of the EPA and other trade agreements.


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