Digicel set to launch the extraordinary ‘Digicel Fit To Play Carnival’

Digicel set to launch the extraordinary ‘Digicel Fit To Play Carnival’

As part of Digicel’s new ‘Be Extraordinary’ brand in Saint Lucia, the team is preparing to launch ‘Digicel Fit to Play Carnival’- the biggest free fitness party for the year.

Starting on Wednesday June 19, 2013, and continuing every Wednesday until July 10, 2013 Digicel will be pumping up and shaping up the carnival vibe at the CSA Centre grounds.

Louisa Paul, aka ‘Lou Lou’, St. Lucia’s very own licensed Zumba expert and fitness instructor Daryl Jules of Lifestyle and Fitness Centre will ignite the CSA Centre grounds with electrifying moves and engaging fitness routines to whip participants into shape for St. Lucia Carnival 2013.

Fitness enthusiasts can win weekly prize packs which include Digicel T-Shirts, vouchers from gyms and special discounts and products from various sponsors and will be entertained throughout the carnival season by the ever popular dj Sir Lance-A-lot.

Digicel is inviting everyone; from revellers and non-revellers, fun seekers, carnival and sporting enthusiasts to fitness fanatics to come out from 5pm to 6:30pm to get pumping with the Be Extraordinary network Digicel, just in time for the greatest parade in the Caribbean; Lucian Carnival 2013, “Nothing Sweeter Than That.”

According to Kerchelle Jn. Charles, Marketing Manager for Digicel St. Lucia, “Digicel Fit to Play Carnival demonstrates our commitment to continue our support of Health and Fitness programmes in St. Lucia.”

‘Digicel Fit to Play Carnival’ is fully endorsed by the Ministry of Health, Wellness, Human Services and Gender Relations, as the event is in keeping with the ministry’s mandate and commitment to the prevention of chronic non-communicable Diseases.”

The ‘Digicel Fit to Play Carnival’ Fitness Party is sponsored by Digicel, Lucozade, Blue Waters, Kotex, Svelty, Nestle,RJ Clarke and Radio Caribbean International.

Bring your posse and come to the greatest fitness party for Carnival 2013!


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