Digicel launches Brighten Your Christmas promotion

Digicel launches Brighten Your Christmas promotion

digiPRESS RELEASE – Christmas came alive at Digicel on Friday November 13th at midnight as the leading telecommunications company unveiled its exciting Christmas Campaign for 2015; ‘Brighten Your Christmas’.

All Digicel customers will, from the period November 13th to December 31st stand a chance to win daily in over Two Hundred Thousand ($200,000) in cash, gifts and goodies.

Digicel will brighten the Christmas of customers weekly with extraordinary rewards of $10,000 CASH. Additionally, customers also stand a chance to win loads of daily gifts including Samsung tablets, gas vouchers, grocery vouchers, smartphones, accessories, clothing store vouchers and many more. Weekly cash winners will be called live on Choice TV every Friday at 7:55 pm during Digicel’s ‘Merry Moments’ Christmas programme.

Digicel is offering all customers the opportunity to enjoy a Brighter Christmas and has made winning very simple. Prepaid customers qualify by topping up $10 or more or by signing up for Data Lite plan, postpaid customers who pay their bill in full and by the 26th of November and December also qualify to win. By joining the Digicel family with the purchase of a handset or 4G smartphone, customers will also get a chance to win the $10,000 cash weekly and the daily prizes in Digicel’s Brighten Your Christmas campaign.

Digicel will also make Christmas even more extraordinary as communities across St. Lucia are set to tremendously benefit from a host of initiatives which will focus on making Christmas brighter for the underprivileged. Digicel’s annual food hamper distribution will continue to make its mark amongst families, in homes and charitable organizations across St. Lucia.

Team Digicel will continue efforts to feed the underprivileged as well as the hosting of various Kids Christmas parties through various partnerships with over 3000 children receiving gifts. This year Digicel is giving more for a merrier Christmas.

“At Digicel we love Christmas, for the simple reason that we have an even greater opportunity to go above and beyond and truly spread and share the Christmas cheer with St. Lucians. We are extremely excited about this campaign ‘Brighten Your Christmas’ as it holds incredible benefits for all of our customers. Quite apart from the amazing weekly cash rewards, the daily gifts we will be delivering all carry significant value for our customers.

It is our way of saying to our customers that we truly appreciate your loyalty and what better time than the festive season to extend our sincerest gratitude while simultaneously making the Christmas season an even more memorable one for them.” Commented Country Manager, Mrs. Siobhan James- Alexander.

Digicel’s unconventional launch was followed by a Mega Black Friday Sale the Digicel Bridge Street and Clarke Street Vieux-Fort stores as Digicel brightened Black Friday for all present.



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  1. So prepared customers has numerous opportunities to enter every time they top up $10 or more whilst postpaid customers only got one chance when they pay their bill on or before the 26 of November or December. If i am wrong, please clarify.


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