Digicel brightens Christmas for Soufriere fire victims

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Digicel brightens Christmas for Soufriere fire victims

42b55f65-8aea-4401-8b5d-7d1778bdcbcdPRESS RELEASE – Digicel continues to give back and brighten Christmas for residents of communities across St Lucia.  Digicel’s management team and staff converged into the community of Soufriere, on Saturday November 21st, to make Christmas brighter for residents and for the six families who suffered major loss, as a result of the devastating Soufriere fire on October 24th.

Team Digicel, as part of the company’s “Brighten Your Christmas Campaign” visited the west coast communities of Anse La Raye, Canaries and Soufriere, offering patrons and residents, handset discounts of over 50% off, double top up, free gifts and prize giveaways. The team went through each community in a motorcade fashion with the Digicel train climaxing in the community of Soufriere, where Digicel brightened the lives of the six fire victims who lost their belongings in the October fire.

The Soufriere square was lite up with representatives from Digicel and residents, as they participated in the Christmas promotion sale and awaited the presentations of cheques totaling Thirty Thousand Dollars (EC$30,000) to the fire victims.  

Gregory George, Smith Bruneau, Dara Charles, Joseph Gilbert, Marcellus Jn. Pierre, and John Barnette were among the recipients who received cheque donations from Digicel.  Each recipient expressed their heartfelt thanks for the contributions which are geared at assisting them in returning to a life of normalcy.  

Siobhan James-Alexander, Country Manager-Digicel St. Lucia said; “We have traditionally gone into the communities to brighten resident’s Christmas, and this year is no different as we go from one community to the next! We at Digicel are always prepared to provide assistance to the communities we serve and to persons in need. Upon hearing of the devastating fire in the Soufriere town, we felt obliged to assist the victims and help brighten their Christmas.

We do hope that the donation made to them today, will assist in recovering the items which they have lost and hopefully they too, can have a brighter Christmas and enjoy the season.”

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