CFL supports Productivity Awareness drive

CFL supports Productivity Awareness drive
CFL Managing Director, Martin Dorville.
CFL Managing Director, Martin Dorville.

PRESS RELEASE – St. Lucia is gearing up for Productivity Awareness Week, with the full support of one of the island’s largest private sector organizations.

Consolidated Foods Ltd. which boasts a staffing of just under twelve hundred (1200 persons) has committed both financial (EC $7500.00) and in kind support to the National Competitiveness and Productivity Council, the organizers of the awareness week.

During the week of October 13, representatives of the NCPC will be at CFL various outlets,undertaking an awareness drive on what productivity means to St. Lucia, measures that can be taken to enhance productivity and the role of the populace in that regard.

CFL’s Managing Director welcomes the national focus on productivity which he concurs is an area that requires dedicated attention.

“Given the size and nature of our business, we understand the importance of productivity to drive our process, to help us achieve our strategic goals and for the growth and sustainability of our business. While we have created programmes internally to drive this, we recognize the need for policy shifts to create a culture and cllimate of productivity nationally. Our support for the work of the NCPC and the awareness drive is guided by this “explains Mr. Dorville.

CFL will also participate in a special forum which will explore “Productivity in the Wholesale and Retail sector”. The forum will feature local and regional success stories and the results of the St. Lucia productivity assessment survey.

The Head of CFL’s HR Division Nickler Paul will make a presentation at that activity.

The Government of Saint Lucia through the National Competitiveness and Productivity Council (NCPC) are the organizers of Productivity Awareness Week which begins on October 13 through to October 18.


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  1. Just too much a focus one just factor of production. Productivity, for those who know better looks beyond just the HR factor. Come on! Get on with it!

    We are content on just having a 'feel good' cockeyed PR view of the whole darn thing. Let's get serious.


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