CNC3 – A caricature of cricketer Dwayne Bravo that Adidas Cricket used to celebrate his record achievement in T20 cricket, has landed the sports company in some hot water with some Twitter followers and has forced the company to take the picture down.
Adidas Cricket posted the photo on its Twitter Account @adidascricket on Monday, to celebrate Bravo’s 300 wickets in T20 cricket, which he achieved with the Gujarat Lions against Kings XI Punjab.
However, the way Bravo is depicted in the caricature is not sitting well with many followers.
The photo was retweeted several times with many objecting on the grounds that it was racist.
Nigel posted: “@adidascricket What’s the deal with this ugly caricature of @DJBravo47? It’s a stereotype of a long past era. Tasteless, tactless and crude.”